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  1. Swoosh - Wikipedia

    • The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). Upon changing its name to Nike, Inc. on May 30, 1971… See more

    History

    The Nike Swoosh corporate trademark was created in 1971 by Carolyn Davidson while she was a graphic design student at Portland State University. Davidson started as a journalism major but switched to design afte… See more

    Design and color

    Nike co-founder Phil Knight was adamant that his company's new logo be a simple design that is fluid and conveys motion and speed. The logo is also said to symbolize the wing of the Greek goddess of victory, NikeSee more

    How Nike Swoosh Became a Global Icon
    How Nike Swoosh Became a Global Icon
    Nike is one of the most recognizable brands in the world, but do you know the history behind its iconic logo?
    Brand image

    One of the most recognized logos in the world, the Nike brand was valued at $26 billion in 2015. Nike spends about 10% of its annual revenue on advertising and promotions. Harvard Business School professor S… See more

     
  1. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1][2]
    en.wikipedia.org/wiki/Swoosh
    Nike’s current logo, the lone swoosh, was adopted in 1995. Today, the emblem is understood to stand for athleticism, speed, and quality in clothing design. Frequently mentioned as one of the world’s most recognizable logos, the Nike symbol makes a solid case for simplicity.
    blog.logomyway.com/nike-logo/
    The Nike Swoosh is one of the world’s most recognizable logos. It’s been around since 1971, when it was designed by graphic design student Carolyn Davidson. Since then, the logo has been used on a variety of products and has become a symbol of positivity, inclusiveness, and fun.
    brandthechange.com/strategy/nike-the-story-behin…
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  3. Never Done Leaving a Mark - Nike

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     · If you're like most people, when you hear Nike, it immediately brings to mind an image of the classic Swoosh. As one of the world’s most well-known logos, it has come to hold so much meaning: a symbol of …

  4. The Nike logo (symbol) and the history behind its simple design

  5. The Nike logo: a history - Creative Bloq

    Aug 20, 2024 · The Nike logo history: 1978-1985 (Image credit: Nike) In 1978, the Swoosh switched from a line drawing to a solid, black checkmark and the Nike wordmark went from a cursive script to italic, all-caps in Futura Bold.

  6. Nike Logo, symbol, meaning, history, PNG, brand - Logos-world

  7. Nike Logo: History, Meaning, Design Influences, and …

    Nov 16, 2023 · Nike, one of the world’s most recognizable and influential sports brands, is not just known for its athletic products but also for its highly iconic logo – the Nike Swoosh. But how did this simple yet powerful symbol come to be, …

  8. The Story Behind the Nike Swoosh Logo - DesignCrowd

    Aug 19, 2022 · Learn how the Nike logo evolved from a lettermark to a simple and iconic swoosh, and what inspired its name and tagline. Discover the history, meaning, and variations of the Nike logo and its designs.

  9. Nike Logo 1964 - 2024 - YouTube

  10. Nike Logo History And Evolution: A $34.8 Billion Image …

    The Nike logo is so well-known across the globe, it’s easy to assume it cost thousands of dollars and required an entire design team. The amazing truth is graphic student Carolyn Davidson only received an initial $35 for creating …

  11. Nike Logo Design: History & Evolution - Kreafolk

    Aug 1, 2023 · It aligns perfectly with Nikes brand ethos of movement, ambition, and athletic excellence, which is why it's not just a logo—it's a symbol that people around the globe identify with. So there you have it, folks—our deep dive into …

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