The newly launched platform enables brands to access a unified, self-service application for designing paid social ...

Adobe introduces new AI-powered tools at Adobe MAX, including GenStudio for Performance Marketing, driving stock uptick.

Adobe is selling ideation, idealized reality, dreams and the tools to turn these into money. That’s the bottom line, right?

“Delivering impactful global campaigns hinges on the ability to bring marketing and creative teams closer together, with ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Adobe has also expanded partnerships with Google’s Campaign Manager 360, Meta, Microsoft Advertising, Snap, and TikTok.

A new Adobe GenStudio product announced at Adobe MAX this week allows enterprise brand and marketing teams to automate ...

GenStudio for performance marketing is the latest enterprise application within Adobe GenStudio, Adobe’s existing end-to-end content supply chain solution that optimises the process of planning, ...

Adobe has announced the general availability of Adobe GenStudio for Performance Marketing, a new generative AI-first application that empowers brands and agencies to accelerate the delivery of ...