According to a WARN notice filed with the Pennsylvania Department of Labor and Industry, True Value in Hanover Township will ...

True Value has filed for bankruptcy, amid plans to sell its business to long-time home improvement rival Do It Best. All ...

Hundreds of homeowners in Connecticut have been embroiled in recent years by alleged unfair practices carried out by ...

In the latest development from the antitrust class-action lawsuit filed against the NCAA regarding potential compensation ...

At Ad Age’s Business of Brands conference executives from Billups and Cognitiv spoke about how using AI boosted an OOH ...

Chicago-based True Value Company, L.L.C., a leading hardware and durable goods wholesaler, has entered into an agreement to ...

In principal-based buying, a media agency functions as a principal, unlike its traditional role as an agent. Such agencies ...

True Value said it will continue day-to-day operations of selling hardware and other homeware tools to its 4,500 ...

In a world fixated on quick wins and bottom-line results, print advertising has come to stand as a testament to ...

While ad spend and value were up, airings were 18% lower to 59,370 airings (72,690 airings a year ago), with impressions down 7% to 22.9 billion (24.6 billion in 2023). Warner Bros. Discovery’s ...

Beyoncé and Levi’s officially unveiled their ad campaign on Monday. The collaboration comes after the Grammy-winning singer ...