BOS Nation Football Club’s “Too Many Balls” campaign, which the organization initially anticipated would attract fans, came ...

The Boston-based expansion team announced that its name would be BOS Nation FC on Tuesday, releasing a video to trumpet the ...

BOSTON - One day after unveiling its official franchise name, Boston's new National Women's Soccer League team is apologizing for its "Too Many Balls" promotional campaign that accompanied the ...

On Oct. 15, the new Boston franchise revealed its name and colors (black and green) via a marketing campaign with this tag line: "There are too many balls in this town." Here's everything to know ...

But while that name itself has taken plenty of criticism, what really went poorly was its launch ad talking about how Boston had “too many balls” with men’s sports, and the accompanying ...

After Boston Nation Football Club, the newest team in the National Women’s Soccer League, released a video titled “Too Many ...

Steel balls. Cold balls. Even GOAT ball. Yeah, Boston loves its balls, but maybe there's too many balls," said the launch video, which tagged and included footage of male sports teams in Boston ...

The reveal, which included what the club referred to as its “Too Many Balls” campaign, was quickly overshadowed by accusations of transphobia and tone deafness along with further critiques of ...

The National Women’s Soccer League expansion team in Boston has apologized for a “Too Many Balls” marketing campaign that draw a harsh reaction from the transgender community and others ...

Its attempt to do this began with a branding announcement video in which a narrator uttered the slogans "Boston loves its balls" and "there are too many balls in this town." At the end of the ...