Because we marketers all know that real competition happens after game day. And when it comes to impeccable Super Bowl campaigns, Doritos marketing strategy has paved the way for companies to emulate.

The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags. Shoppers have balked at downsized chips ...

Now it hosts another big name. Doritos has opened its first-ever restaurant in the stadium, serving late-night snacks featuring the iconic chips. Doritos After Dark offers customers 13 menu ...

When I saw a viral video of Michigan Governor Gretchen Whitmer placing a Dorito on the tongue of a woman I could not identify (who turned out to be social-media influencer Liz Plank), I was kind ...

The eight-second video opens with author and influencer Liz Plank gazing up as a disembodied hand places a Doritos chip on her extended tongue, causing her eyes to roll back in apparent pleasure.

(KTLA) — A restaurant dedicated to Doritos-inspired dishes is coming to Los Angeles. The first-ever Doritos After Dark restaurant was introduced on Friday at Crypto.com Arena, according to a ...

Doritos announced it has opened a “new, bold,” culinary experience for ticket holders who “seek the unexpected” by opening a “Doritos After Dark™” restaurant inside the LA arena.

Doritos After Dark presents an array of appetisers, entrées and desserts with the flavour and crunch of Doritos chips. Credit: Frito-Lay North America/PRNewswire. Frito-Lay’s Doritos has unveiled a ...

SAVANNAH, Ga. (WSAV) – Doritos has expanded outside of stores, shops and vending machines and entered into the restaurant industry by opening a Doritos After Dark™ restaurant. Offering ...

Frito-Lay is opening the first Doritos restaurant at Crypto.com Arena in LA for late-night event food. The menu features Doritos-infused dishes like Spicy Sweet Chili Ramen-Burritos and Nacho ...